FREE TOOL

UTM Link Builder

Create trackable campaign URLs for Google Analytics, social media, advertising campaigns and marketing links.

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Track Campaigns

Add campaign parameters to understand where your visitors come from.

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Build Instantly

Create a complete tracking URL in seconds without any registration.

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Easy to Share

Copy your finished UTM URL and use it in your campaigns.

How to Use the UTM Builder

Create a campaign tracking URL in three simple steps.

1. Enter your website URL
Add the page you want visitors to reach.

2. Add campaign details
Enter your source, medium and campaign name.

3. Build and copy
Click Build UTM URL, then copy or open your generated link.

What is a UTM URL?

A UTM URL is a web address containing campaign parameters that help analytics platforms identify the source, medium and campaign associated with a visitor.

Common UTM Parameters

utm_source identifies where the traffic comes from, such as Google, Facebook or a newsletter.

utm_medium describes the marketing channel, such as cpc, social, email or referral.

utm_campaign identifies the specific campaign, such as summer-sale or product-launch.